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Let's skip the small talk, friend, and get straight to the good stuff.

I'm Jacey West

YOUR FRIENDLY NEIGHBORHOOD EXPLORER-TURNED-MARKETING EXPERT

Born and raised in the Phoenix area, it didn’t take long for me to fall in love with the desert (and alllll the cacti and critters that call Arizona home). As I grew into my love of exploring through family camping trips and hikes, I quickly realized just how many incredible adventures awaited me both within and beyond Arizona. 

 

When it was finally time for me to focus on the future, I opted for marketing-focused degrees in hopes that I’d someday be able to combine this knowledge with my desire to promote accessibility in the outdoors. I’ll let you in on a little secret…it worked, and now I help adventurous businesses prioritize inclusivity, too.  

Here's how it went down

1993

A TAURUS IS BORN IN PHOENIX, AZ

My nature-lovin’ parents welcomed me to the world and quickly recognized (and embraced) my status as a high-maintenance Taurus.

2000

DISCOVERED THE CURE FOR BOREDOM

After my brother and I were told to ‘go play outside’ for the thousandth time, it finally clicked that there’s no such thing as boredom in the great outdoors.

2015

KELSO HAS ENTERED THE CHAT

It was love at first sight (no, really, we’re soulmates). This fluffy, faithful feline immediately stole our hearts and has since grown into his role as chief cuddle officer of Jacey Out West. 

2016

GRADUATED - FOR THE FIRST TIME

After realizing I was a serial entrepreneur, I promptly chased my passions via a degree in Communications & Media Studies.

2019

MARRIED MY BFF

Dominick and I got married at the base of Cathedral Rock in Sedona, AZ *swoon*

1:1 Social Media Marketing Mentoring

2022

GRADUATED - FOR THE SECOND TIME

I checked ‘graduate with a Masters in Digital Audience & Marketing Strategy’ off my list and decided to officially share my knowledge with others by launching Jacey Out West.

And now... We're Here

I’m on a mission to continue delivering practical insights and guidance to help outdoor brands make the world a better place. My understanding of social media, strategic campaigns, and digital audiences allow me to better serve brands who believe in inclusive access to the great outdoors.

Get to Know me on the blog

Meet Kelso

Every bit adventurous as he is aesthetic

When Dominick and I adopted Kelso in 2015, it was mostly because once we met him, we couldn’t imagine a life without him. 

 

Now, he’s learning to love nature as much as I do, and enjoys birdwatching on the patio, posing for sunny close-ups, and serving as chief cuddle officer of Jacey Out West.

Explore My Faves

Ever wondered what gear, creator tools, or songs I swear by? Check out my curated collection of favorites for every occasion – whether you’re prepping for a long hike or getting ready to batch content, there’s something here I know you’ll love. 

Find me on YouTube

want to hang out with me?

Join me on YouTube every other week, where I invite you into my adventurous homebody life! From detailed packing guides to insightful gear reviews and realistic adventure vlogs, this is a cozy corner of the internet.